Watch out for these Digital Marketing Trends in 2022!
If the phrase “change is the only constant” had a face, that would be the digital space. The space is changing all the time. What is trending today, may not trend in a few days. However, Team Grapevine has done its best to put together the probable Digital Marketing Trends that you should look out for this year.
- Voice Search
Whether you are using Google or Alexa, just put your words verbally to search for what you need. You don’t have to even type! Your simple voice command can do the trick!
- Multi-Channel Marketing
Businesses are making their presence felt on a wide variety of platforms. Gone are the days when online marketing was restricted to a single platform. With monetary transactions becoming possible via WhatsApp, this shift will happen sooner rather than later. Social media, online apps, websites, email marketing, Zoom live sessions, etc., are some other ways.
- Influencer Marketing
You are saying influencer marketing is pretty trending already? Well yes, you are right. But in 2022 AI-enabled influencer marketing will gain ground at a breakneck speed. AI tools would now be used to track engagement, generate insights, better target audience, content creation & more.
The pandemic has brought a major paradigm shift for businesses. We believe Digital Native Vertical Brands (DNVB) with zero dependencies on offline sales & marketing will mushroom more.
Did you find this list on the latest digital marketing trends useful? You can share your thoughts with us in the comments section.